Nestled along the breathtaking coastline of El Nido, Palawan, lies a beach that’s undergone a bit of a transformation in recent years, both in name and reputation. Once known as Maramegmeg Beach, it is now affectionately called Vanilla Beach, and this tropical paradise has a story worth telling. From its ancient history to the quirky facts that make it stand out today, Vanilla Beach is not just a beautiful place—it’s a fascinating destination rich in culture, nature, and a touch of humor.
The Ancient History of Maramegmeg Beach (Vanilla Beach)
Like many parts of Palawan, Vanilla Beach is steeped in ancient history, much of which is tied to the indigenous communities that have called the island home for thousands of years. Long before the influx of international tourists and the beach’s renaming, Maramegmeg Beach was part of the ancestral lands of the Tagbanua people, one of the indigenous groups of Palawan.
The Tagbanua people have lived in the area for centuries, relying on the sea for sustenance, culture, and spiritual practices. Their knowledge of the sea, fishing, and nature helped shape the local landscape, and their traditional way of life can still be seen in the rituals and customs they continue to observe today. Though there are no specific historical records linking the Tagbanua directly to Maramegmeg in terms of grand historical events, their presence and stewardship of the land have undeniably contributed to the island’s cultural identity.
As the Philippines was exposed to various foreign influences, from the early Austronesian migrations to the arrival of Spanish explorers in the 16th century, the area around El Nido was no stranger to changing tides. El Nido itself was named after the “nido”, meaning “nest,” which refers to the abundance of edible bird’s nests found in the towering limestone cliffs nearby. But in the case of Maramegmeg, the beach remained relatively secluded, with only the occasional fisherman or merchant passing by, unaware that it would one day become a tourism hotspot.
The Renaming: Maramegmeg to Vanilla Beach
The story of how Maramegmeg Beach transformed into Vanilla Beach is a more recent one, driven by the rise of the tourism industry in El Nido. The name “Maramegmeg” itself is rooted in local language, which is believed to be an onomatopoeic term derived from the sound of water splashing on the shore. However, as the beach started to gain popularity among both local and international visitors, it was rebranded as Vanilla Beach.
Why the name change? The simple answer: marketing. As El Nido continued to develop its tourism infrastructure, businesses and resorts began using more recognizable and catchy names for their properties, and Vanilla Beach was born. While “Maramegmeg” had a beautiful and local ring to it, “Vanilla” invoked a sweeter, more global image, something universally familiar and approachable. Additionally, Vanilla Beach is meant to evoke the “sweetness” and “smoothness” of its soft white sand and the calm vibe of the bay. It’s a beach that invites visitors to slow down, relax, and bask in the mellow atmosphere.
And if you’re wondering about the vanilla connection—there’s no actual vanilla plantation in sight. The name is simply a clever branding choice that ties into the overall tropical, laid-back, and luxurious vibe that the beach now offers.
Funny Facts About Vanilla Beach
Vanilla Beach may have a serene, postcard-perfect look, but it’s also home to some quirky, funny, and unexpected features that make it even more interesting.
1. The “Sandcastle Contest” Tradition
One of the funniest and most endearing traditions on Vanilla Beach is the unofficial sandcastle contest. While there’s no formal competition, you’ll often find tourists or local kids engaging in impromptu battles to create the most elaborate (or, hilariously, the most absurd) sandcastles. Some of these structures get so elaborate that you might even see a sandcastle complete with a tiny sand moat, seashell windows, and, believe it or not, a mini sand “pool party” complete with mini sand chairs. The creativity (and humor) of these contests brings a lighthearted energy to the beach.
2. Wild Goats as “Beachfront Property” Owners
On occasion, a few wild goats from the nearby cliffs wander down to the beach. These goats have no qualms about strolling onto the sandy shore, nibbling on grass, and even posing for photos with tourists. They are the “unofficial mascots” of Vanilla Beach, often seen lounging in the sun or climbing on the rocks near the water. If you happen to see a goat peacefully eating by the shoreline, be sure to give them space—they’re the true VIPs of the beach!
3. The Floating Loungers
While this one may seem like a luxury feature, the reality is that floating loungers and inflatable rafts often drift ashore at Vanilla Beach. Sometimes it’s the result of a random wind gust, and sometimes it’s just people having fun in the water. Regardless, it creates a funny sight when you see a group of beachgoers lounging in floating chairs, sipping coconut water, as they slowly drift closer and closer to a nearby rock. The floating loungers are more than just relaxation—they’re an amusing reminder of how sometimes the best part of a beach vacation is simply letting go and floating with the tide.
4. The Best Spot for Sunset Selfies
Vanilla Beach is known for its stunning sunsets, where the sky turns vibrant shades of pink, orange, and purple. However, it has earned a humorous reputation for being the perfect spot for sunset selfies. In fact, it’s almost a competition among tourists to snap the “perfect” sunset shot. If you ever visit, be prepared to see numerous groups of people holding their phones in the air at just the right angle to get that perfect shot—often with a comically staged pose like holding the sun in your palm or pretending to kiss it.
Why Vanilla Beach Should Be on Your List
Aside from its historical charm, quirky atmosphere, and picturesque setting, Vanilla Beach offers something truly special. Whether you’re exploring its crystal-clear waters, enjoying the local food at nearby restaurants, or simply lounging under a palm tree with a cocktail in hand, Vanilla Beach is an escape from the everyday. The gentle waves and laid-back vibe make it the perfect spot to unwind, while the local culture, natural beauty, and playful charm make it a must-visit destination in El Nido.
So, the next time you find yourself planning a trip to Palawan, make sure to put Vanilla Beach (formerly Maramegmeg Beach) on your itinerary. It’s a place where ancient history and modern relaxation meet, and where you can enjoy both the beauty of nature and the quirky fun of life by the sea.